PRIVACY POLICY — AMWON RETAIL

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PRIVACY POLICY
Effective Date: June 17, 2026
Last Updated: June 17, 2026
Version: 1.0
Jurisdiction: Wyoming, United States of America

INTRODUCTION & COMMITMENT

AMWON Retail is the retail commerce and distribution brand of AMWON LLC, a Wyoming Limited Liability Company registered and operating under the laws of the United States of America. We are committed to protecting the privacy, security, and rights of every individual who interacts with our website, our platforms, our digital infrastructure, and our business operations.

This Privacy Policy is a legally binding document. It governs the collection, processing, storage, use, transfer, and protection of personal data across all touchpoints associated with amwonretail.com and all related AMWON Retail digital properties.

We have written this policy to be transparent, comprehensive, and compliant with applicable international data protection frameworks including — but not limited to — the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), the UK Data Protection Act 2018, and Wyoming state privacy law.

By accessing or using our website, submitting any form, or engaging with any AMWON Retail digital platform, you acknowledge that you have read, understood, and agreed to the terms of this Privacy Policy.

SECTION 1 — IDENTITY & CONTACT DETAILS OF THE DATA CONTROLLER

The data controller responsible for your personal information is:

Legal Entity: AMWON LLC Trading Brand: AMWON Retail Entity Type: Wyoming Limited Liability Company File ID: 2026-001998960 Formation Date: June 5, 2026 Registered State: Wyoming, United States of America

Registered Address: AMWON LLC c/o Registered Agents Inc. 30 N Gould St #65186 Sheridan, WY 82801 United States of America

Primary Website: amwonretail.com Parent Group Website: amwongroup.com

Privacy Contact — Primary: Email: info@amwonretail.com Phone: (307) 301-3026

Privacy Contact — Corporate: Email: info@amwongroup.com Secondary: amwonllc@gmail.com

All privacy-related requests, data subject inquiries, consent withdrawals, and legal notices regarding data protection must be directed to info@amwonretail.com with the subject line: “Privacy Request — [Your Name]”.

SECTION 2 — SCOPE OF THIS POLICY

This Privacy Policy applies to:

2.1 — Digital Platforms All pages, subdomains, and content published under amwonretail.com and any associated AMWON Retail brand websites, category brand pages, and landing pages operated by AMWON LLC.

2.2 — Forms and Submissions Any data submitted through contact forms, partnership application forms, supplier inquiry forms, brand onboarding forms, newsletter signups, or any other digital submission mechanism on our platforms.

2.3 — Communications Any email, phone, or written communication initiated by a user or potential partner to any AMWON Retail or AMWON LLC contact address.

2.4 — Cookies and Tracking Technologies All data collected automatically through cookies, pixel tags, web beacons, session recordings, heatmaps, analytics tools, and advertising trackers deployed on our platforms.

2.5 — Third-Party Integrations Data collected via third-party platforms integrated into our website including analytics providers, advertising networks, email marketing systems, and customer relationship management tools.

2.6 — Offline Interactions In limited cases, personal data may be collected through offline business interactions, trade events, or direct business correspondence, and that data is also subject to this policy.

This policy does not apply to third-party websites, services, or platforms that may be linked from our website. Those entities operate under their own independent privacy policies, and we strongly encourage you to review them before providing any personal data.

SECTION 3 — INFORMATION WE COLLECT

We collect personal data through multiple channels. The following is a comprehensive breakdown of all categories of information we may collect:

3.1 — Information You Provide Directly

When you interact with any form, inquiry channel, or communication mechanism on our platforms, you may provide:

Full legal name and/or business trading name
Business email address and personal email address
Phone number and/or business telephone number
Company name, business type, and industry sector
Business address and/or registered company address
Company registration number or VAT number (where provided)
Product categories, brand details, and supply chain information (for supplier and brand partners)
Details of products, services, or business interests you wish to discuss
Any additional information included in your message, application, or inquiry
Communications history including replies, follow-ups, and attachments

3.2 — Information Collected Automatically

When you visit our website, we automatically collect technical and behavioral data including:

IP address and associated geolocation data (country, region, city)
Internet Service Provider (ISP) information
Browser type, version, and configuration
Operating system and device type (desktop, mobile, tablet)
Screen resolution and display settings
Date and time of visit and session duration
Pages viewed, scroll depth, and click behavior
Entry and exit pages
Referring URL or traffic source (search engine, social media, direct, paid ad)
Search queries used to find our website
File downloads or form interaction events
Session identifiers and cookie data

3.3 — Information from Cookies and Tracking Technologies

We use cookies, pixels, web beacons, and similar tracking technologies to collect:

Session and persistent cookie identifiers
Behavioral data across multiple sessions (returning vs. new visitor)
Advertising interaction data (impressions, clicks, conversions)
A/B testing and optimization experiment data
User preference and language settings

A full breakdown of cookies used is provided in Section 7 of this policy and in our standalone Cookie Policy.

3.4 — Information from Third-Party Sources

In certain circumstances, we may receive data about you from third-party sources, including:

Social media platforms where you interact with AMWON Retail content
Business data enrichment services used to verify partner and supplier information
Advertising platforms that provide performance and audience data
Public business registries or trade databases used for supplier verification

We use this data only for the legitimate business purposes described in this policy and never combine it with your personal data in a way that would infringe your rights.

SECTION 4 — HOW WE USE YOUR INFORMATION

We process personal data only where we have a lawful basis for doing so. The following table outlines our primary uses and the legal basis for each:

4.1 — Partnership and Business Inquiry Processing Lawful Basis: Legitimate Interests / Contract Performance We use your information to respond to, evaluate, and process partnership applications, supplier inquiries, brand onboarding requests, and general business communications.

4.2 — Website Operation and Infrastructure Lawful Basis: Legitimate Interests We use technical data to operate, maintain, secure, and improve our website infrastructure, hosting environment, and digital platforms.

4.3 — Analytics and Performance Optimization Lawful Basis: Legitimate Interests / Consent (where required) We analyze behavioral and traffic data to understand how visitors interact with our website, identify performance issues, improve content, and optimize user experience.

4.4 — Marketing and Communications Lawful Basis: Consent / Legitimate Interests Where you have provided consent or where we have a legitimate business interest, we may use your contact information to send business updates, service announcements, partnership opportunities, or relevant industry content. You may opt out at any time.

4.5 — Advertising and Retargeting Lawful Basis: Consent Where consent has been given, we use tracking technologies to serve relevant advertising to you on third-party platforms including Google, Meta (Facebook/Instagram), TikTok, and Snapchat.

4.6 — Legal Compliance and Rights Protection Lawful Basis: Legal Obligation / Legitimate Interests We may process and retain certain data to comply with applicable laws, respond to legal processes, enforce our agreements, protect our intellectual property, and defend against legal claims.

4.7 — Fraud Detection and Security Lawful Basis: Legitimate Interests / Legal Obligation We use technical and behavioral data to detect, investigate, and prevent fraudulent activity, unauthorized access, security breaches, and other harmful conduct.

4.8 — Business Operations and Recordkeeping Lawful Basis: Legal Obligation / Legitimate Interests We maintain business records, communication logs, and transaction data as required by law and for our internal operational purposes.

We do not: sell your personal data to any third party, use your data for automated decision-making that produces significant legal effects without human review, or process your data for any purpose incompatible with those described in this section.

SECTION 5 — LAWFUL BASIS FOR PROCESSING (GDPR COMPLIANCE)

For users in the European Union, United Kingdom, and other jurisdictions where GDPR or equivalent legislation applies, we process personal data on the following lawful grounds:

Consent (Article 6(1)(a)) — Where you have given clear, informed consent to specific processing activities, such as receiving marketing communications or accepting non-essential cookies.

Contract Performance (Article 6(1)(b)) — Where processing is necessary to fulfill or prepare to enter into a business agreement or partnership arrangement with you.

Legal Obligation (Article 6(1)(c)) — Where processing is required to comply with applicable law, regulation, or legal order.

Legitimate Interests (Article 6(1)(f)) — Where we have a genuine business interest in processing your data and that interest is not overridden by your rights and freedoms. Our legitimate interests include operating and improving our website, responding to business inquiries, detecting fraud, and developing our commerce operations.

Where we rely on consent as our lawful basis, you have the right to withdraw that consent at any time without affecting the lawfulness of processing prior to withdrawal. To withdraw consent, contact us at info@amwonretail.com.

SECTION 6 — DATA SHARING AND DISCLOSURE

We do not sell, rent, or trade your personal information. However, we may share your data with trusted third parties in the following circumstances:

6.1 — Service Providers and Technology Partners We engage third-party vendors who process data on our behalf under strict data processing agreements. These include:

Web hosting and cloud infrastructure providers
Analytics platforms (e.g., Google Analytics)
Advertising and marketing platforms (e.g., Google Ads, Meta Business Suite, TikTok Ads)
Email marketing and CRM platforms
Customer support and communication tools
Website security and performance services

All third-party processors are required to handle data in accordance with applicable data protection laws and our contractual instructions.

6.2 — AMWON Group Companies As the retail division of AMWON LLC, we may share relevant business data with other AMWON Group divisions (including AMWON Solutions, AMWON Trade, and AMWON Labs) where operationally necessary and where doing so is consistent with this policy.

6.3 — Legal and Regulatory Disclosure We may disclose your information if required to do so by law, court order, regulatory authority, or governmental request, or where disclosure is necessary to protect our legal rights, enforce our agreements, or respond to claims of illegal activity.

6.4 — Business Transfers In the event of a merger, acquisition, restructuring, sale of assets, or other corporate transaction, your data may be transferred to the successor entity. We will notify you of any such transfer and the applicable privacy terms.

6.5 — With Your Consent We may share your data with any additional third party where you have given explicit, informed consent for that specific disclosure.

SECTION 7 — COOKIES AND TRACKING TECHNOLOGIES

7.1 — What Cookies Are Cookies are small text files stored on your device by your web browser when you visit a website. They allow the website to recognize your device and remember information about your visit.

7.2 — Categories of Cookies We Use

Strictly Necessary Cookies Essential for the website to function. They cannot be disabled. These include session management, security tokens, and load balancing cookies. No consent is required for these cookies.

Analytics and Performance Cookies Used to collect aggregated, anonymized data about how visitors use our website. Tools include Google Analytics 4 and similar platforms. These cookies help us understand traffic volumes, popular pages, user journeys, and technical performance. Requires consent in applicable jurisdictions.

Functional Cookies Remember your preferences and settings such as language selection, form data, and display preferences to improve your experience on return visits. Requires consent in applicable jurisdictions.

Marketing and Advertising Cookies Used to track your browsing behavior across websites to deliver relevant advertising, measure campaign performance, and build audience segments. These may be set by platforms including Google, Meta, TikTok, and Snapchat. Requires consent in all jurisdictions.

7.3 — Managing Your Cookie Preferences You can manage, restrict, or block cookies through your browser settings. Please note that disabling certain cookies may impair the functionality of our website. You may also use the consent management tool present on our website to adjust your preferences at any time.

A full list of cookies used, their purpose, provider, and duration is available in our standalone Cookie Policy page.

SECTION 8 — DATA RETENTION

We retain personal data only for as long as is necessary to fulfill the purposes for which it was collected, to comply with our legal and regulatory obligations, to resolve disputes, and to enforce our agreements.

Our general data retention framework is as follows:

Business inquiry and application data — Retained for up to 3 years from last contact, unless a contractual relationship is established, in which case data is retained for the duration of the relationship plus 7 years for legal recordkeeping purposes.

Website analytics data — Aggregated and anonymized data is retained indefinitely. Personally identifiable analytics data is retained for up to 26 months.

Cookie and tracking data — Session cookies are deleted when you close your browser. Persistent cookies expire according to individual cookie duration (see Cookie Policy).

Legal and compliance records — Retained for the duration required by applicable law, typically a minimum of 7 years.

Marketing communications data — Retained until you unsubscribe or withdraw consent, after which it is promptly removed from active marketing lists.

When data is no longer required, it is securely deleted, anonymized, or archived in accordance with our data destruction procedures.

SECTION 9 — INTERNATIONAL DATA TRANSFERS

AMWON LLC is incorporated in Wyoming, United States. Our website is accessible globally and we conduct business across the UK, USA, Europe, UAE, Canada, and Australia.

When personal data is transferred from the European Economic Area (EEA), United Kingdom, or other privacy-regulated regions to the United States or other countries, we ensure that appropriate safeguards are in place, including:

Reliance on the EU-US Data Privacy Framework where applicable
Standard Contractual Clauses (SCCs) approved by the European Commission
UK International Data Transfer Agreements (IDTAs) where required
Binding contractual data protection obligations with all data processors

By using our website, you acknowledge that your data may be processed in jurisdictions that may not provide the same level of data protection as your home country. We take all reasonable steps to ensure your data remains protected regardless of where it is processed.

SECTION 10 — YOUR DATA RIGHTS

Depending on your location and applicable law, you may have the following rights with respect to your personal data:

10.1 — Right to Access You have the right to request confirmation of whether we hold personal data about you and, if so, to receive a copy of that data along with information about how it is processed.

10.2 — Right to Rectification You have the right to request correction of any inaccurate, incomplete, or outdated personal data we hold about you.

10.3 — Right to Erasure (“Right to Be Forgotten”) You have the right to request deletion of your personal data where it is no longer necessary for the purpose it was collected, where you have withdrawn consent, or where processing is unlawful. This right is subject to legal retention requirements.

10.4 — Right to Restriction of Processing You have the right to request that we limit the processing of your data in certain circumstances, such as when you contest the accuracy of the data or have objected to processing.

10.5 — Right to Data Portability Where processing is based on consent or contract performance and carried out by automated means, you have the right to receive your personal data in a structured, commonly used, machine-readable format and to transmit it to another controller.

10.6 — Right to Object You have the right to object at any time to processing of your personal data for direct marketing purposes, or where processing is based on legitimate interests, on grounds relating to your particular situation.

10.7 — Right to Withdraw Consent Where we rely on your consent as the lawful basis for processing, you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out prior to withdrawal.

10.8 — Right Not to Be Subject to Automated Decision-Making You have the right not to be subject to a decision based solely on automated processing, including profiling, that produces legal or similarly significant effects on you.

10.9 — CCPA Rights (California Residents) If you are a California resident, you have additional rights under the California Consumer Privacy Act, including the right to know, the right to delete, the right to opt out of the sale of personal information (we do not sell personal information), and the right to non-discrimination. Please see our standalone GDPR/CCPA Notice for full details.

10.10 — UK and EEA Residents If you are located in the UK or EEA and believe your data protection rights have been violated, you have the right to lodge a complaint with your local supervisory authority. In the UK, this is the Information Commissioner’s Office (ICO). In EU member states, you may contact your national data protection authority.

To Exercise Your Rights: Submit your request to: info@amwonretail.com Subject line: “Data Subject Request — [Your Right] — [Your Name]” We will acknowledge your request within 5 business days and respond in full within 30 calendar days. In complex cases, we may extend this by an additional 60 days and will notify you accordingly.

SECTION 11 — SECURITY MEASURES

We implement comprehensive technical and organizational security measures to protect your personal data from unauthorized access, accidental loss, destruction, alteration, or disclosure. Our security framework includes:

Technical Measures:

SSL/TLS encryption for all data in transit (HTTPS enforced across all pages)
Encrypted storage for sensitive business data
Access controls and role-based permissions for internal data access
Regular security audits and vulnerability assessments
Firewall protection and intrusion detection systems
Secure server infrastructure with reputable hosting providers

Organizational Measures:

Strict data access controls — data is accessible only on a need-to-know basis
Internal data handling policies and procedures
Vendor due diligence and contractual data protection obligations
Incident response and data breach notification procedures

In the Event of a Data Breach: In the event of a personal data breach that is likely to result in a risk to your rights and freedoms, we will notify the relevant supervisory authority within 72 hours of becoming aware of the breach and, where required, notify affected individuals without undue delay.

Despite our best efforts, no system is entirely immune from security threats. We encourage you to use strong, unique passwords and exercise caution when sharing personal information online.

SECTION 12 — CHILDREN’S PRIVACY

AMWON Retail is a business-to-business and business-to-consumer commerce platform intended for use by adults aged 18 and over. Our website is not directed at, marketed to, or intended for use by children under the age of 13 (or 16 in certain EU jurisdictions).

We do not knowingly collect, process, or retain personal data from minors. If we become aware that we have inadvertently collected data from a person under the applicable age threshold, we will take immediate steps to delete that data from our systems.

If you are a parent or guardian and believe your child has provided personal information to us, please contact us immediately at info@amwonretail.com and we will act promptly.

SECTION 13 — LINKS TO THIRD-PARTY WEBSITES

Our website may contain hyperlinks to third-party websites, social media platforms, marketplace listings, and partner resources. Once you leave amwonretail.com, this Privacy Policy no longer applies.

We are not responsible for the privacy practices, data collection methods, or content of any third-party websites. We strongly encourage you to read the privacy policy of every website you visit.

This includes but is not limited to: Amazon, eBay, Walmart, TikTok Shop, Meta platforms, Google platforms, and any other marketplace, advertising network, or partner website linked from our digital properties.

SECTION 14 — MARKETING COMMUNICATIONS

If you have provided your contact information and indicated interest in receiving communications from AMWON Retail, we may send you:

Business updates and operational announcements
Partnership opportunities and supplier network invitations
Industry news, market insights, and commerce reports
Information about AMWON Group divisions and services

Opting Out: You may opt out of marketing communications at any time by:

Clicking the unsubscribe link in any email we send
Emailing us at info@amwonretail.com with the subject “Unsubscribe”
Contacting us directly at (307) 301-3026

Opting out of marketing communications will not affect our ability to send you essential operational communications such as responses to your direct inquiries or legally required notices.

SECTION 15 — CHANGES TO THIS PRIVACY POLICY

We reserve the right to update, amend, or revise this Privacy Policy at any time to reflect changes in our data practices, business operations, legal obligations, or applicable regulations.

When we make material changes to this policy, we will:

Update the “Last Updated” date at the top of this document
Post the revised policy on amwonretail.com/privacy-policy
Where appropriate and required by law, notify affected individuals by email or prominent website notice

Your continued use of our website after the posting of any changes constitutes your acceptance of the revised Privacy Policy. We recommend reviewing this page periodically to stay informed.

SECTION 16 — GOVERNING LAW AND JURISDICTION

This Privacy Policy and any disputes arising from it shall be governed by and construed in accordance with the laws of the State of Wyoming, United States of America, without regard to its conflict of law provisions.

For users in the European Union or United Kingdom, nothing in this policy overrides your statutory rights under applicable EU or UK data protection law. In the event of any conflict between this policy and mandatory data protection law in your jurisdiction, applicable law shall prevail.

SECTION 17 — HOW TO CONTACT US

For any questions, concerns, requests, or complaints regarding this Privacy Policy or our data practices, please contact us through any of the following channels:

AMWON LLC — Privacy & Data Protection

Brand: AMWON Retail
Website: amwonretail.com
Email: info@amwonretail.com
Phone: (307) 301-3026

Registered Address: c/o Registered Agents Inc. 30 N Gould St #65186 Sheridan, WY 82801 United States of America

Corporate Group: AMWON LLC | amwongroup.com Email: info@amwongroup.com

This document was prepared for AMWON LLC (AMWON Retail) and represents the official Privacy Policy of the company as of the effective date stated above. This policy is reviewed and updated periodically to ensure continued compliance with applicable law.